Sacramento Regional Transit Board Meeting - March 11, 2024
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Sacramento Regional Transit District Board of Directors Meeting - March 11, 2024
The Sacramento Regional Transit District Board of Directors met on March 11, 2024, with a quorum of seven votes present. The meeting covered the consent calendar, public comments, a branding update presentation, and the General Manager's report.
Consent Calendar
- Items 2.1 through 2.6 were approved unanimously after a motion and second. Public comment from Jeffrey Tartigia raised concerns about the level of detail in meeting minutes and parking revenue issues.
Public Comments & Testimony
- Jeffrey Tartigia commented on the need for minutes to clearly reflect actions and mentioned issues with parking revenue and compliance.
- Dan Allison (speaking for Sacramento Transit Advocates and Writers) requested that emailed public comments be included in the minutes, and expressed opposition to the board's recent decision on board composition, stating it decreases representation for the City of Sacramento.
- Michael Bevins suggested redeveloping the Swanston station park-and-ride lot into transit-oriented development, possibly including temporary housing or secure parking for people living in vehicles.
- Jeffrey Tartigia (again) criticized the elimination of Zoom public comment, questioned how public hearings would be conducted, and urged public involvement in the strategic plan.
Discussion Items
- Branding Update (Item 7.1) – Deborah presented a comprehensive update on the SAC RT brand refresh. Key survey results: 87% of 450+ respondents recognized the current logo; 66% preferred an evolution (not revolution); 61.7% of 400+ participants in a second survey felt the new design represents the Sacramento region; 72.2% said it is an improvement; 73.6% wanted to keep blue and gold colors. Over 80% liked the current light rail color naming convention. Staff recommended a phased implementation to manage costs. Board members offered positive feedback, with Director Hume clarifying his suggestion was for a catchier light rail system name (like “the T” or “the L”), not changing the color line names. Director Cerna noted concerns about the logo's similarity to Tri-Counties Bank and color contrast on white.
- General Manager's Report (Item 8.1) – Henry Lee reported on federal funding (including $1 million secured by Congresswoman Matsui for rail stations and $500,000 by Congressman Ami Bera), state legislation (AB 1924 for Goat city membership and board compensation changes, and a bill for a senior lifetime pass), the new mystery rider program with 25 rides per month (initial feedback positive), employee appreciation, and the Mobility Advisory Council. Nisa addressed prior constituent concerns: metal barriers at 5th & L Street (removed), board representation, and school route partnerships (over 4 million youth rides annually).
Key Outcomes
- The board accepted the branding update and directed staff to proceed with the evolved logo, using a phased approach to replace materials as stock runs out.
- Staff will revisit light rail line naming in future surveys or as extensions and BRT lines approach, keeping the option open.
- The mystery rider program has launched and will expand to all modes (bus, light rail, SmaRT Ride) in the coming months.
- State legislation is advancing to allow board composition changes and a senior lifetime pass; the board supported these efforts.
- Meeting was adjourned in memory of SAC RT's first General Manager, Bill Bourne, who passed away at age 92.
Meeting Transcript
Good afternoon, and welcome to this March 11th, 2024 meeting of the Sacramento Regional Transit District Board of Directors. Would the clerk please call the role? Director Burr. Present. Director Budge? Here. Director Daniels. Here. Director Hume. Director Jennings is absent. Director Kaplan. Director Chalam Chirla. Here. And for the record, Director Charlem Churla is serving this evening on behalf of Director Kozowski. Director Maple is absent. Director Cerna is absent. Director Sing Allen is absent. And Director Vang is absent. And Chair Kennedy. Here. Sorry. I thought you were going to say I'm absent. With that, we have a quorum with of seven votes in this meeting of the Sacramento Regional Transit District. We'll be cable cast on Metro Cable 14, the local government affairs channel on Comcast, consolidated communications and ATT Uverse cable systems. This meeting is closed caption and the webcast and webcast at Metro 14Live.sacCounty.gov. Today's meeting replays Saturday, March 16th at 2 p.m. and Sunday, March 17th at 2 p.m. on channel 14. This meeting can also be viewed at YouTube.com forward slash Metro Cable 14. Written public comment received by 1 p.m. was provided to the board and will become part of the public record. Members of the audience wishing to address the board should fill out a speaker card located at the rear of the room and provide it to myself or Adam. Once the item has been called, the uh additional speaker cards will not be accepted. The time allowed for public comment is at the chair's discretion. The timer will chime when you have 20 seconds remaining, and then again when your time is up. Thank you. Please let the record reflect that Director Cerna is present. And will you please join me in the Pledge of Allegiance? I pledge allegiance to the flag of the United States of America. And to the Republic for which it stands. One nation under God, indivisible with liberty and justice for all. That brings us to our consent calendar 2.1 through 2.6. Is there any members of the board that would like an item taken off of consent or have any questions of staff at this time? Seeing none, I'll move approval. Second. Okay, we have a motion public comment. We have a motion and a second, but before we take a vote, we do have one card for item 2.1 from Jeffrey Tartigia. Um board. Some of you have already heard partly my comment is in this simply for the public when they look at your action item for your minutes, how it reflects of what's going on and not having to go back to YouTube to look and compare it to see what your results are to what your actions are. And I just invite like when others do other reports, is you just do a filed report.
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