The Downtown Development Board (DDB) met on August 3, 2026, at 1:00 PM to approve minutes, hear event recaps, vote on funding for several downtown events, approve financial statements and the FY2026/2027 budget, and discuss strategies for ensuring downtown brick-and-mortar businesses benefit from DDB-funded events. The meeting lasted approximately two hours.
This time we'll call the order the August 3, 2026 meeting of the City of Clearwater Downtown Development Board. This time we'll move to item 2.1 on the agenda. Approve the minutes for the July 13th, 2026 downtown development board meeting. Is there such a motion? Motion to approve point 2.1. Second. All those in favor? Unanimous. Good afternoon, Vicky Shire, CR Division Manager. Hopefully everybody's drying off on this rainy day. This item does provide the downtown development board with a recap of Symphony by the Sea, hosted by the Florida Orchestra on June 6th at the Baycare Sound. The anticipated attendance was 2,500 based on Place or AI data. The attendance was 1,200. The previous concert held on November 10th, 2024, had an attendance of 1,700 based on Place or AI data. At this time, I'd like to invite the staff from the Photo Orchestra to come forward and provide their event recap. Good afternoon. My name is Lori Osborne. I'm the Vice President of Strategic Partnerships at the Florida Orchestra. And today my colleague Anita Samaru. Hopefully I can click this and we'll see how it goes. All right. Do you have any? Got it. Oh my gosh, yeah. Oh my gosh. Okay, I got it. Um our event overview. So the Symphony by the Sea is was a free public concert held Saturday, June 6th at the Baycare Sound starting at 7 30. Our performances included uh salute to America, the America 250 with patriotic tunes, a movie theme with featuring some of John Williams' favorites of Star Wars, Raiders of the Lost Ark, and um Jaws, and then as well as some Broadway tunes. And as uh Vicky noted, there wasn't quite the attendance we had hoped. We actually tabulated approximately 1,565, but we had anticipated between 2500 and 3,000. But we'll get to we'll we'll keep talking about that in a moment. This year we introduced a community partners. We invited some community partners to come and set up information booths and opened up earlier before the actual concert so that our guests could come in for free and then take a look of what else our beautiful Clearwater area can offer. So some of our uh community partners included Hope Village of America, um the community dental clinic, live and lift academy. We also asked the Salvation Army to come and set up some donation booths as folks entered, they could donate either canned goods or personal care items, and I can say that we successfully managed to collect approximately 150 pounds of donated goods for the Salvation Army. Some of our participant feedback included just the gratefulness of our community partners being able to come and share more information about their organizations to the community, and I will say I'm not gonna read each one of them, but the third one from Lyft Academy said thank you for coming, and we look forward to future partnerships because we were able to establish these relationships and invite them. We've now decided to continue other opportunities for us to collaborate. So later this season, um, some of the academy students are gonna come to TFO so that we can offer um more information about who we are, what we do. So I really do see this as a bridge building um opportunity for our community. Some of our press and social media mentions include not only our brochure that was already pre-established, being set on our website and sending email reminders to our patrons and donors. We also sent out press releases. We partnered with Amplify Clearwater, and we're included on their website as well as a Leadership Tampa Bay website in their e newsletter. And then for social media, we produced more than 19 total social media posts that included Instagram, all of the social media, Instagram, Facebook, TikTok, um, and LinkedIn. We managed to get more than 70,000 total views and impressions through our social media, as then over nearly 2500 total engagements and 46,000 cumulative reach with our social media pursuing. Some of our event challenges. Well, and this goes back to one of the reasons I think we didn't quite achieve the number that we had hoped, was because we had to change the event date. It was originally scheduled for May 7th, but we needed to move it due to the Country Thunder concert. And that announcement happened approximately three weeks before our scheduled date. Because of that, we had to then reissue new media updates, change of venue and announcements, etc.